Checkout Process Usability wireframes: prevent the shopping cart abandonment by applying the best practices.

As identified in a previous post, there are around 20 possible reasons for shopping cart abandonment and 12 tips to minimize the drop-off spots in your checkout process.

To facilitate the comprehension of these critical principles, I have designed wire-frames with step-by-step explanations on how to enhance your checkout flow and increase the completion rate of your online orders.

Checkout Process Usability wireframes: single-screen shopping cart - step 1 (sign in)

Checkout Process Usability wireframes: single-screen shopping cart - step 2 (shipping address & delivery options)

Checkout Process Usability wireframes: single-screen shopping cart - step 3 (billing address & payment options)

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Checkout Process Usability wireframes: single-screen shopping cart - step 4 (review information & place order)

Checkout Process Usability wireframes: single-screen shopping cart - order confirmation (order details, login request & re-engage customers)

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Shopping Cart Improvement Study: Enhanced checkout flow & increasing the throughput of transactions

65% shopping cart abandonment rate w/ an average cart value of $109.

This practical presentation is the one-stop-shop guide with data, best practices and latest trends in Checkout Flow Optimization.

Areas covered includes:
– Checkout process KPIs for retailers
– Top 20 reasons for cart abandonment
– Retailer checkout investment priorities for 2009
– 12 tips to minimize the drop-off spots
– 2 methods to re-engage customers
– Supposedly good ideas, think twice!

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Landing Page Optimization Study: Improve conversions on Lead Generation campaigns

Up to 8 seconds & 15 words to convince visitors.

This is a comprehensive research with data, best practices and latest trends in Landing Page Optimization.

Areas covered includes:
– Definitions & business needs
– Considerations: human being limitations
– Goals and key actions expected from users
– Tactics for improving your conversions
– Case Studies: Vonage, PDF Suite, Netgear
– Dynamic Landing page mechanism
– B2B landing page feedback

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